ICO Registered
SwotHub is registered with the Information Commissioner's Office (ICO) and is committed to responsible handling of personal data.

Meet the founder
“I started tutoring at 15. After a career in business management, I built SwotHub to give every family the kind of support I spent years giving one child at a time.”
Playful
Curiosity is a better starting point than pressure.
Practical
Learning should travel with children into everyday life.
Welcoming
Every learner deserves tools that feel made for them.
What we are building
Gamified quizzes aligned to the UK curriculum, with room for different ages and goals.
Financial literacy woven into real choices about earning, saving, and spending.
Parent-friendly progress, rewards, and missions that make growth a shared experience.
No ads, no distractions, and inclusive visuals designed around real families.
Trust & standards
SwotHub is registered with the Information Commissioner's Office (ICO) and is committed to responsible handling of personal data.
SwotHub has been independently reviewed by educational specialists against educational and safeguarding criteria.
About CAM
CAM (Curriculum Aligned Mentor) is SwotHub's learning companion.
CAM can:
CAM does not complete work for children and is designed to encourage independent learning.
Come along